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I am Jorge Martinez.

I’m currently building agentic experiences at Autodesk. Previously, I worked as an experience designer with teams at Volkswagen of America, Nike, and Merck. When I’m not winning over clients, I’m honing my woodworking skills, cooking Peruvian food, or hanging out with Stella.

Take a look at some of my work. 

Selected Works

Enterprise and consumer products I’ve designed from a car launch to an AI assistant.

  • Keeping people in control when AI acts on their work.

    I designed how engineers and architects accept, deny, redirect, edit and undo what an AI assistant does, in chat and on the canvas.

    View case study
  • VW ID.4 reservation confirmation screen with the production tracker

    2,000 reservations in 48 hours for the VW ID.4 launch.

    VW was selling its first electric SUV in a market built around dealership visits. I finalized the key reservation flows for a fully digital purchase. In the first 48 hours the platform took over 2,000 reservations, double VW’s target.

    View case study
  • The Ladders job detail page for a Director of Marketing role

    Cutting sign-up drop-off 60% at The Ladders.

    Registration, resume upload, emails and checkout were separate experiences, and people left between them. I connected them into one flow. Simpler registration cut drop-off 60%. Reframing resume upload as progress lifted sign-up completion 45%. The Resume Performance Report email hit a 22.3% open rate, 48% above benchmark.

    View case study

Glossy black robot character with glowing eyes

Sandbox

Products I design, build and ship on my own, using agentic AI workflows.

As a designer, I’d be lying if I said I wasn’t presently worried about the profession I’m in. Our industry, and the world around it, is changing faster than I can fully make sense of. I wonder where the craft I’ve spent years learning fits into what comes next, and what these changes will mean for the people behind the work.