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Portrait of Jorge Martinez

I design and build apps.

I’ve designed agentic experiences at Autodesk and digital products for Volkswagen, Nike, and Merck. Today, I work as a design engineer, building my own AI products from strategy and interface design through production code. Want to build something together? Email me.

View my work

Selected works

Enterprise and consumer products I’ve designed from a car launch to an AI assistant.

  • Designing trust for an AI that acts on your behalf

    I owned the interaction design for Autodesk Assistant as it moved from answering questions to changing files. The work gave engineers and architects a clear record of what it did, a way to step in, and control over how far it could go.

  • 2,000+ reservations in 8 hours for the VW ID.4 launch.

    Volkswagen needed a digital reservation experience that still worked through its existing dealer network. I finalized the configuration, checkout, and onboarding flows for launch. The platform doubled VW’s internal reservation target and created a reusable foundation for future vehicle launches.

  • Cutting sign-up drop-off 60% at The Ladders.

    Registration, resume upload, emails and checkout were separate experiences, and people left between them. I connected them into one flow. Simpler registration cut drop-off 60%. Reframing resume upload as progress lifted sign-up completion 45%. The Resume Performance Report email hit a 22.3% open rate, 48% above benchmark.

Glossy black robot character with glowing eyes

Sandbox

Products I design, build and ship on my own, using agentic AI workflows.

The product design industry is changing faster than the market can fully process, raising fundamental questions about where traditional craft fits into an automated future. As a designer who has spent years perfecting these methodologies, I am deeply focused on what these structural shifts mean for our profession and the people behind the work. Rather than resisting this momentum, I choose to actively engage with it, translating new technologies into intuitive frameworks that elevate human agency.

Navigating this transition means staying intentionally curious, learning unfamiliar ways to build, and being completely willing to feel like a beginner again. It requires holding onto the core tenets of exceptional design: listening closely to user friction, making transparent system choices, and building with absolute honesty. While I cannot control the velocity of technological change, I choose to meet it with an authoritative voice, a rigorous process, and a deep responsibility to the people my products touch.

If you’re interested in working with me, please contact sincerelyjorge@gmail.com.

Have we met? Let’s connect on LinkedIn. Lurking? See you on X. Either way, thank you for stopping by.