I'm a User Experience and Interface Design leader who has crafted and successfully launched products for Fortune 100 clients. My years of advertising, design and digital experience have provided me the insight and skills required to play key roles in shaping well-known brands and products. I've been a mentor and a strategic partner to clients who trust my design vision and ability to execute. Take a look at some of my work and side projects. If you're interested in collaborating, I'd love to hear from you. Email me at email@example.com to discuss.
My family moved from Peru to Brooklyn, New York when I was three years old. New York City is my home. It's where I learned how to couple business objectives and smart design to create experiences that tell compelling stories.
I designed my first website in 1997. In 1999 I joined the founding group of a Silicon Alley tech startup. Our product offering was technology that improved on the traditional banner ad by rethinking its user experience. I survived the Dot Com Boom with just enough scars to learn and grow from the experience. If there's one thing you earn from years of hustling in this industry is a thick skin. Trust me. It helps.
Next stop was Madison Avenue. From there…well, everywhere and anywhere I saw an opportunity. Most memorable were the three years I experienced at the award-winning digital agency, R/GA. What a privilege it was to be a part of that crew. Many cannot say this, but I consider myself lucky to live my life doing something I love. Lately, I've been in love with chocolate. Ask me about it.